AuraLux – Make.com Luxury Skincare BNPL Recovery & VIP Post-Purchase Concierge
Bespoke Make.com retention scenario for luxury beauty e-commerce featuring VIP lifetime-value routing, courier-triggered WhatsApp application rituals, 30-day serum replenishment flows, and Tabby/Tamara BNPL cart recovery.
- Client : Nawarah Cosmetics
- Duration : 4 Weeks
- Year : 2026
- Tags : Automation , Make.com , E-Commerce , WhatsApp API , Luxury Brand
- Website : nawarah.net
Project Overview: AuraLux – Make.com Luxury Skincare BNPL Recovery & VIP Post-Purchase Concierge
AuraLux is a customer lifetime value (LTV) and white-glove post-purchase automation suite built on Make.com for Nawarah Cosmetics (nawarah.net).
The Business Challenge & Technical Requirements
Luxury skincare buyers expect personalized guidance on how to layer cold-pressed botanical serums after their package arrives, while high-value carts using regional Buy-Now-Pay-Later (BNPL) gateways occasionally drop off before final OTP verification.
Live Platform & Mobile Application Screens (nawarah.net)
Technical Architecture & Full-Stack Implementation
Cynsera crafted a multi-path Make.com scenario: when a courier webhook marks an order `Delivered`, Make.com checks the customer’s LTV tier, waits 24 hours, and dispatches a personalized Arabic/English WhatsApp ritual guide PDF and video for the exact serums purchased. Thirty days later, it triggers a 1-click replenishment offer via Klaviyo and WhatsApp, while a parallel Router recovers incomplete Tabby/Tamara BNPL checkouts within 15 minutes.
Key Outcomes & Measurable Impact
Boosted 60-day repeat purchase rates by 42%, achieved a 96% WhatsApp guide open rate, and recovered 28% of abandoned BNPL checkouts.
Explore the Live Platform: Visit nawarah.net ↗